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HA, aka Hyaluronic Acid

Mar 5, 2019 | IN THE SPOTLIGHT

A superstar ingredient you need in your skincare

Pure White Cosmetics - The Pure Blog - HA, aka Hyaluronic Acid

Hyaluronic acid—it sounds like a scary compound that activates and bubbles once it hits the skin. Well, we can definitely say that there is no such thing. This naturally occurring carbohydrate found in the body is actually good for you. And when used in skincare—specifically in moisturizers, masks, serums, eye treatments, and even toners—leaves skin plump and hydrated; it can even keep forehead wrinkles and pesky fine lines around the eyes at bay. So what is it exactly? And when do you need it?

What is it?

Hyaluronic acid is a natural moisturizer and humectant. Naturally found in the skin it is a powerful hydrator that acts as a magnet for moisture. It can hold 1000x its weight in water – pretty impressive!

 

So how does it benefit my skin?

It basically acts like a sponge for your face by attracting and retaining water. And by drawing in moisture, it reduces the appearance of fine lines and wrinkles caused by dehydration and aging skin so skin looks fuller, smoother, and more supple.

 

How does it work?

Hyaluronic Acid doesn’t contain water on its own, so the more moisture you use with it, the better it works. Meaning, make sure your skin is damp (not dry!) before you apply a moisturizer or serum with HA. A spritz of the Deep Hydration Beautifying Rose Mist or Herbal Recovery Toning Mist will do the trick. 🙂

 

Is it best for certain skin types?

It’s actually great for all skin types. But more importantly works wonders on dry skin—which affects basically anyone exposed to travel, dry climate, even air conditioning. Tip: drinking water, using a humidifier, and swiping on skincare with Hyaluronic Acid will give you glowing greatness. Trust us.

 

Which products with Hyaluronic Acid do you recommend?

 

We have A LOT! Our Overnight Nourishing Repair Cream delivers intense hydration and repairs lines and wrinkles thanks to a unique combination of Hyaluronic Acid and rich botanicals that attract and increase moisture. Use with our Overnight Antioxidant Renewal Serum (which also features HA) for enhanced suppleness and free radical damage protection. If you’re looking for hydration with extra lifting and age-defying benefits for your eyes, reach for our Revitalizing Intensive Eye Lift Serum and Age-Defying Roll-on Eye Serum. Our Deep Hydration Instant Plumping Cream Mask is also packed with Hyaluronic Acid, so your skin looks and feels plump, suppler, smoother, nourished, fresh and radiant.

Lastly, we highly recommend to work our reformulated Flawless Activating Treatment Lotion into your skincare routine. Not only does it have Hyaluronic Acid to seal in moisture before you layer on serums and creams, but it’s packed with red grape extract which contains powerful nutrients such as Resveratrol. It is a naturally occurring and powerful antioxidant, which has a vast amount of beneficial properties for the skin. Not only can it help to prevent against environmental damage such as UV rays and oxidative stress, it can also protect skin cells from inflammation. Basically, it will change your skin!

Shop The Story

Pure White Cosmetics - Overnight Noursihing Repair Cream

OVERNIGHT

NOURISHING REPAIR CREAM

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Pure White Cosmetics - Overnight Antioxidant Renewal Serum

OVERNIGHT

ANTIOXIDANT RENEWAL SERUM

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Pure White Cosmetics - Revitalizing Intensive Eye Lift Serum

REVITALIZING

INTENSIVE EYE LIFT SERUM

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Pure White Cosmetics - Age-Defying Roll-on Eye Serum

AGE-DEFYING

ROLL-ON EYE SERUM

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Pure White Cosmetics - Deep Hydration Instant Plumping Cream Mask

DEEP HYDRATION

INSTANT PLUMPING CREAM  MASK

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Pure White Cosmetics - Flawless Activating Treatment Lotion

FLAWLESS

ACTIVATING TREATMENT LOTION

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